Visual Identity Lab
The Visual Identity Lab of Marketers 360 Degree is the heartbeat of your brand. We think visual identity goes beyond a logo or a color scheme, it is the unofficial language and emotional attachment that a customer develops about your brand. A powerful, strategic, and beautiful visual language is created by our designers, thinkers and storytellers and speaks volumes.
Designed More Than Looks – We Build Visual Meaning.
What We Do in the Lab:
- Logo Design/Symbolism: Our brand marks are created based on meaning, memorability and market relevance and each line and shade has a purpose.
- Typography & Color Theory: You can count on us to choose carefully the combinations that evoke the emotions you want and to present your brand voice in a clear manner.
- Brand Guideline Development: We offer a fully visual style guide to maintain the same image on all the digital and print platforms.
- Iconography & Illustrations: We develop synergistic artistic features that make the brand more noticeable.
- Stationery & Collateral Design: Whether it is a business card or a presentation template, we have it so that your brand looks clever everywhere.
● Digital and Social Visual Kit: We design all that your brand wants to look high-quality online, starting with social banners and Instagram posts templates.
Why It Matters:
When your brand has a strong visual identity, you will stand out in the world where people scroll quickly and memorize very little. It instills confidence, enhances memory and establishes the character of your brand. The integration of cross-platform users creates recognition and, consequently, brand loyalty.
We start with an in-depth discovery of the brand. We take you through a team-building process and a concept gets polished according to what you have to say. We do not design what is good but what works, endures and binds.
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