Theatrical & OTT Distribution
Theatrical distribution is an art and science. We are Marketers 360 Degree, where theatrical distribution and release strategies are designed to maximize the performance of box offices and secure the large coverage of the audience. We begin with market research, determine high potential areas, time releases to be the most effective, and the number of screens to use that will guarantee exclusivity and access.
We coordinate with the cinema chains, independent theaters, and multiplexes in Bangladesh to design a distribution road map that fits with the behavior of the audience, peak Cinema watching periods and competitor releases. We do not only release our Cinemas locally, we also create cross-border theatrical campaigns that will target overseas markets, festivals, and diasporic groups.
The release of any Cinema is surrounded by pre-release publicity, media affiliation, and publicity gimmicks that enhance the traffic on the first days of release. By conducting specific promotions, pre-sale campaigns and marketing within a region we guarantee that interest among the audiences remains stable during the theatrical season.
Having worked with different genres and types of Cinemas, Marketers 360 Degree maximizes release time, aligns with PR and media teams and incorporates digital strategies to support the theatrical release, maximizing the income of the filmmaker.
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